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Dec. 20, 2025
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Watches and jewelry

IWC Schaffhausen explores history of Ingenieur SL in new short film

April 16, 2025

Premiered at the 2025 Goodwood Members’ Meeting, “The Most Brilliant Failure” tells the story of one of the brand's most misunderstood creations. Image credit: IWC Schaffhausen Premiered at the 2025 Goodwood Members’ Meeting, “The Most Brilliant Failure” tells the story of one of the brand's most misunderstood creations. Image credit: IWC Schaffhausen

 

By Amirah Keaton

Swiss watchmaker IWC Schaffhausen is telling the story of one of its most misunderstood creations.

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  1. Ennismore picks Bangkok site for first-in-region SLS Residences
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  4. Happy Holidays!
  5. ‘The defining theme of 2026 is connection – between people, systems and senses’: The Future Laboratory
  6. Luxury Unfiltered: How AI undermines the essence of luxury
  7. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  9. Louis Vuitton shares names of final Watch Prize contestants, jury members
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