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Jaguar modernizes image in US with new retail strategy

September 3, 2015

Jaguar Instagram image prior to XE reveal Jaguar Instagram image prior to XE reveal

 

By Staff reports

British automaker Jaguar is courting United States consumers with the roll out of a new market strategy that adds two vehicles to its lineup and the addition of complimentary maintenance.

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  1. Cartier celebrates 20 years of Women’s Initiative
  2. BMW Group to host Concorso d'Eleganza Villa d'Este 2026
  3. Mulberry to resume ready-to-wear with new creative director
  4. Stone Island pays homage to Naples with ‘A Sopres’ docu-film
  5. Disruption is focus of FT Business of Luxury Summit May 20-22
  6. Swarovski, Ariana Grande release sophomore capsule collection
  7. Longchamp, France’s Shapers Club form artisanal connection
  8. Chaumet expands environmental efforts with WWF France partnership
  9. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  10. Audemars Piguet brings AP House concept to Miami Beach
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