Marketing
June 22, 2021
Louis Vuitton experienced a 46 percent year-over-year brand value increase. Image credit: Louis Vuitton
By Katie Tamola
After a year of meaningful collaborations and transparent social efforts, luxury labels such as Louis Vuitton and Dior continue to grow their brand value.
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","iv":"8bdedf7e92cbdb89746341a22bff6f5a","s":"4fea47532a4d26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