Marketing
June 22, 2021
Louis Vuitton experienced a 46 percent year-over-year brand value increase. Image credit: Louis Vuitton
By Katie Tamola
After a year of meaningful collaborations and transparent social efforts, luxury labels such as Louis Vuitton and Dior continue to grow their brand value.
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","iv":"dc750d624a435a59518cfa9474e31944","s":"5a790f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