Food and beverage
June 22, 2022
Music plays a critical role in Krug’s development of Champagne, as sound and taste are inherently connected. Image credit: Krug
By Nora Howe
LVMH-owned Champagne house Krug is tapping the power of sound in a new immersive in-person and at-home project taking audiences on a musical journey.
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","iv":"df020762103489f8613befe5db485cb2","s":"3bc1d9419bf00987"}
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