Fragrance and personal care
July 20, 2016
Promotional image for La Mer's Made for Pinterest effort
By Jen King
Estée Lauder Cos.’ Crème de la Mer is digitally recreating the word-of-mouth phenomenon that made its products cult favorites through a co-branded campaign.
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","iv":"85118fe4f0bbc4ca5626178dc6b915cf","s":"884f4222495e2493"}
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