Fragrance and personal care
December 7, 2016
Lancôme's new mobile site takes ideas from apps
By Sarah Jones
Beauty marketer Lancôme is retooling its mobile Web site experience to more closely resemble a native application in a move to better engage its clientele.
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","iv":"d533a4fbf83e2b920312b10ccd0f52e9","s":"a16d46c2c730acbc"}
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