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Dec. 7, 2025
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Fragrance and personal care

Lancôme transitions app capabilities to mobile Web with revamped site

December 7, 2016

Lancôme's new mobile site takes ideas from apps Lancôme's new mobile site takes ideas from apps

 

By Sarah Jones

Beauty marketer Lancôme is retooling its mobile Web site experience to more closely resemble a native application in a move to better engage its clientele.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
  2. Dior goes for gold with flashy J'adore campaign
  3. Tiffany & Co. launches About Love campaign starring Beyoncé, Jay-Z
  4. CFDA bans fur from New York Fashion Week
  5. Aman welcomes warmer weather with ecotourism boost
  6. Trust and transparency: The new sustainability currency for luxury
  7. Corporate water management strategies in APAC falling short, Kering-NUS report finds
  8. Luxury Unfiltered: The one question most luxury CEOs cannot answer
  9. Actor Justin Theroux puts The Luxury Collection’s diverse global portfolio on display
  10. Happy Thanksgiving!
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