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Fragrance and personal care

Lancôme transitions app capabilities to mobile Web with revamped site

December 7, 2016

Lancôme's new mobile site takes ideas from apps Lancôme's new mobile site takes ideas from apps

 

By Sarah Jones

Beauty marketer Lancôme is retooling its mobile Web site experience to more closely resemble a native application in a move to better engage its clientele.

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  1. 2 tips for marketers in the new era of data privacy
  2. Luxury buzzes about bees with conservation efforts
  3. Montblanc inspires the art of writing with ‘Haus’ grand opening
  4. Audi offers vision of progress in Janelle Monáe campaign
  5. Rolls-Royce reveals third Boat Tail commission
  6. W magazine enhances print’s fixed plane via September issue AR activation
  7. Dior goes for gold with flashy J'adore campaign
  8. Dolce & Gabbana taps DJ Khaled for eye-catching collection
  9. Louis Vuitton outsources Father's Day push to consumers via Pinterest
  10. Tag Heuer accepts crypto as payment in US
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