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Oct. 24, 2021
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In-store

Land Rover offers augmented reality preview of new car

December 12, 2014

Durovis Dive headset for Land Rover Durovis Dive headset for Land Rover

 

By Nancy Buckley

British automaker Jaguar Land Rover is unveiling a new way to launch an upcoming vehicle through augmented reality technology that allows consumers to experience the model prior to its release date.

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  1. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  2. Luxury handbags 200pc less likely to end up in landfill: Fashionphile
  3. Free webinar Oct. 27: Finances of the luxury home buyer
  4. Introducing Luxury Women to Watch 2022
  5. How luxury brands can win Gen Z and millennial shoppers
  6. Gucci offers consumers stylish avatars in gaming collaboration
  7. IWC celebrates ambition with Lewis Hamilton
  8. Four Seasons Maui unveils lifestyle brand campaign
  9. Day’s wrap: Burberry, Paypal, Pinterest, LVMH, Saks and Baccarat
  10. Day’s wrap: Dior, Zegna, Condé Nast and Maserati
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