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Multichannel

Lazare rebrands through nationwide multichannel campaign

June 8, 2012

 

By Rachel Lamb

Lazare Kaplan Intl. is looking to highlight its legacy through a new multichannel rebranding campaign called Lazare 2012 that spans mobile, digital, in-store and print efforts for its new bridal collection.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  3. Kering to acquire jewelry manufacturer Raselli Franco Group
  4. Savannah College of Art and Design debuts SCAD LUXE research center
  5. Lamborghini heads to French Alps for women-led driving series
  6. Ennismore picks Bangkok site for first-in-region SLS Residences
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Dior builds five-story statement flagship in Beijing
  9. Laura Burdese to succeed Bulgari CEO
  10. Exclusive Resorts purchases Inspirato for $59M
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