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Dec. 18, 2025
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Sports

Lexus expands partnership with World Surf League

May 10, 2024

The new agreement includes in-person activation and spots on the league’s live broadcast Image credit: WSL/Jesse Jennings The new agreement includes in-person activation and spots on the league’s live broadcast. Image credit: WSL/Jesse Jennings

 

By Luxury Daily News Service

Following a strong start to an early-year collaboration, Toyota Corp.’s Lexus is building on an existing deal.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  2. Dior builds five-story statement flagship in Beijing
  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
  7. ‘Sound. Elevated.’ from Bang & Olufsen marks centennial
  8. Matches plots second act under new ownership
  9. Coty earns ‘A’ score from CDP
  10. Kering loops France’s Ardian into Fifth Avenue investment
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