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April 10, 2026
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Sports

Lexus expands partnership with World Surf League

May 10, 2024

The new agreement includes in-person activation and spots on the league’s live broadcast Image credit: WSL/Jesse Jennings The new agreement includes in-person activation and spots on the league’s live broadcast. Image credit: WSL/Jesse Jennings

 

By Luxury Daily News Service

Following a strong start to an early-year collaboration, Toyota Corp.’s Lexus is building on an existing deal.

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  1. Louis Vuitton announces Regeneration 2030
  2. Cartier, The King’s Foundation create fellowship for fine watchmakers
  3. 62pc of HNWIs now worried about geopolitical instability related to Iran war: Altiant
  4. Mandarin Oriental refreshes The Landmark, Hong Kong
  5. De Beers supports Desert Diamonds with bridal addition
  6. American Express cardmember spend up 25pc with improved customer experience
  7. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  8. Luxury Daily releases new 40-page State of Luxury 2018 report polling industry insiders
  9. Lancôme seeds longevity-focused skincare with 20th Century Studios
  10. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
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