Radio
October 7, 2011
By Rachel Lamb
Automakers Lexus and Mercedes-Benz are switching up traditional radio marketing by sponsoring stations on Pandora that are designed to push the brands’ models and campaigns.
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","iv":"e43a2238e32b03e6ab0f6bb28e279ca8","s":"2658435bda9f1a00"}
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