Radio
October 7, 2011
By Rachel Lamb
Automakers Lexus and Mercedes-Benz are switching up traditional radio marketing by sponsoring stations on Pandora that are designed to push the brands’ models and campaigns.
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","iv":"87a4e2e0ef9c0e061fa25e42a223a370","s":"d41e1d4589cfa072"}
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