Mobile
September 28, 2012
By Rachel Lamb
Location-based mobile ads allow luxury marketers to deliver a highly-personalized, geo-targeted experience for consumers, effectively giving them a high-end environment that correlates with the luxury brand image.
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","iv":"e9ef3c09c914626b5766532c7ed594ce","s":"dbf11984d35a3e14"}
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