Luxury Daily
World’s leading luxury business publication
April 4, 2020
  1. Day's wrap: Lexus, Aman, LVMH and Alexander McQueen
  2. Vacation destinations on the cusp of change are most desired
  3. Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
  4. 71pc of affluent parents opt to upgrade accommodations for family trips
  5. LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
  6. Lexus, recognizing mood, switches all US promotional advertising to national people-first effort
  7. With no trade shows, ramp up PR, content marketing and digital outreach
  8. Four Seasons, Belmond lure homebound consumers with virtual events
  9. Jaguar Land Rover, Net-A-Porter, Pomellato, DoDo, CARES Act and Capri Holdings
  10. Luxury brands are flocking to TikTok this year
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Research

Location-based services help retailers deliver customer-centric experience

February 10, 2016

Still from Louis Vuitton mcommerce film Still from Louis Vuitton mcommerce film

 

By Sarah Jones

A consumer’s mobile device heavily influences her purchasing decisions, with three-quarters of shoppers using their phones to browse, research or buy when in-store, according to Boston Retail Partners.

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  1. Day's wrap: Lexus, Aman, LVMH and Alexander McQueen
  2. Vacation destinations on the cusp of change are most desired
  3. Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
  4. 71pc of affluent parents opt to upgrade accommodations for family trips
  5. LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
  6. Lexus, recognizing mood, switches all US promotional advertising to national people-first effort
  7. With no trade shows, ramp up PR, content marketing and digital outreach
  8. Four Seasons, Belmond lure homebound consumers with virtual events
  9. Jaguar Land Rover, Net-A-Porter, Pomellato, DoDo, CARES Act and Capri Holdings
  10. Luxury brands are flocking to TikTok this year
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Day’s wrap: Lexus, Aman, LVMH and Alexander McQueen

Swiss hotel chain Aman offers meditational tips from house specialists as world frets over COVID-19
LVMH drafts Sephora, Moët Hennessy, Kendo, Fresh, Starboard, DFS and Marc Jacobs to help with US virus effort
Alexander McQueen finds new way to engage fans with McQueenCreators