Luxury Daily
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Multichannel

Longchamp gives life to handbags via upbeat spring campaign

February 15, 2013

 

French leather goods maker Longchamp is beating the winter blues by flaunting its spring collection in an upbeat video campaign and out-of-home advertising.

To read the entire article, please subscribe or