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Print

Los Angeles Times restyles magazine to bolster luxury advertising

November 22, 2010

 

By Peter Finocchiaro

Los Angeles Times Magazine
Los Angeles Times Magazine
The Los Angeles Times Magazine is increasing its focus on fashion and style in its pages, online and via branded events to generate heightened interest from luxury advertisers.

The shift will include both increased editorial focus as well as design upgrades and new events. The magazine hopes that the re-imagining will pay dividends by luring in more revenue from luxury brand ad buys and sponsorships.

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