Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"3dee7e740aca032614ba3a20622c60e9","s":"417efd5d18642623"}
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