Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"6290e166e9145bd8d884cee60abe1dfe","s":"b8c0bf70d6c565aa"}
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