Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"c06728ab49693f370d7a9fdd60373793","s":"a124f039f2720b4d"}
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