Research
July 6, 2020
Louis Vuitton broke the top 20 on Kantar’s BrandZ Top 100 Most Valuable Global Brands ranking list. Source: Kantar
By Dianna Dilworth
Louis Vuitton, Chanel, Hermès, Mercedes-Benz, BMW and Gucci were among the world’s most valuable global brands this year.
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","iv":"bf450b688b584f1a5a1ef93e35e69e2b","s":"c3106f70765bf1fd"}
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