Marketing
May 19, 2016
Nordstrom Rewards
By Forrest Cardamenis
The affluent classes are quickly losing interest in loyalty programs, according to new research from Collinson Group.
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Xr1IdbNZrT5fsPmhTpHXtuUHRRqT8AcLPHyUJTHEWgQuMoXsGIF5ww3GvJ9OXWUbQPHW7wW+ETCYN5y47Lm+zN9jnIjFSzJOFMpx3N4aIMmP+iP0+O6qSXuLvkHWlfqyaPnQ0Bwrxc3p6ohum35b8P0KghVEKMpZFSO0EjVBJokLwdtvZeFe71aRYlGR8F3dY9KRoZXTUfi761AHso30X\/I64kcqC0DodwQbRhFhEfrTrGlgXIGTw1icga1k2p7HAFzcmR\/mAQFqB1S3CVZmumvWCP9ZzMhei0kZyVrKLVou2U6ixAnlDmi\/rDwa9JVDXLqKo4onoZGiuVHlYFG20CFC1+ddsybcfZB9dPaxMaannRKG4KKXi4+0iIlkcFUY0FJzAzBz\/b3OaOo59aj6\/njAkSrrkByrkdmWZZVOZ5heo0UwSQXDMdeTq+Tr8KXRkMLRtC2EzongxsKL\/nImMp8Gt9PmGfhJeRKJjEM4g3kVNbbH31nv2i5K0JZM38IwBDTNX7liHX7d8iky51iy0BxI48aZano8jRIDs1VJt6\/qUB8CfsP5TzcRDTZcv4rJ6Vg17RCTh9saEbk8A6Pw5EtNL\/dv7vtfiGhJB3lc5eEx6qPSkynOPYVfRy5zV7BtJ8LoYpBjJkT\/FUo4etYbsWowIGhIW9qqnjrVKlkPZnybmtJonMIKbINOSC8+UB5ZKCXO2YDaI9lunN\/q7cISxU8zYI+sHxSAfOE+SsMnEB0DGaxDJ4YZGX6uGLqL8fUIUtOnCvMN7kILCQszPSDabOv8NGyvWnuv4yCTVYa\/0xbi35cT\/muRKDxq\/W+OzWiKoGSL4PI5edKcfrgZPW2DpoNFxEBm0QNLA3QZE+f6dOKblwVChcPwe4Il1H8nK5tB+hZkGEJguN1bfK6W2Zk\/Q0noBOhPgAGgFG78fFC7x39WPmfNSRSKcNcNtpMwdhicZuDXGtNHzISNNNdjSsJAgzk6crCLCE6KoPDO470j7D97zwbVOBkhP581+ZEEZ73XNSML1d1T+dN90jKZuM8JlNgoRPoqz+WE7CWo45FqKHXBqMIYITy6VeiwEboHk+qxCtgUph0LQu5SWG8JvbadYMC\/gzTfZdxtz7H1aG50nq3XWmpaLmmU\/iNN9rHO9CXnQiPiyIoHn5LMCk22luirgSI7atiOR07NP3KR44E0\/e\/ZzIMOoPvNbjRlYkqxS1UYM9kTgZguyrxw2azf\/xChk1IN4Tk+Re16OX0dL5t\/laR95H8uBjXLiVqhfNMes7Nkswva2RK\/F6131ObDcT0XYNcyEGcqXdLD8pblN7GTKxet48Sknh0zAEiktnqalVFB\/gqAHqOsA\/RP6AFnTW8d9hcb2c0Ht25H\/6UcNaYm4wgGu0Ip7lYNiLJ17NQeTc0Esvb\/e+GrHme3ydhnGW7cInCAw5kT4tKr\/Dt1LL\/5RvF1xJEKxp84RFpYL4yrLFe7RjgUGQanWzc8HhwSUb+AuJrc1DmG1RS86E3Fxf+gVc+cSat42ASHeA3cv8btt8IyGqjqlgd0HVLI40HRvOp6iSKBNrNXH7Ob8QJC1VmPLeP\/99ZMGeMEnHgr1icITg30SlP+MxQovwrL517s1y+NnmUXZfUq6PKakkva+Ws6+chkqKHljT2N2cq+pLsQfrsMOXdjFigxIf\/nYgSlCxxKpHrbMjmLNvPTh6ya7p+oebXlCEpAaC5YB8QidoeVPzBw+0Mj2Ow\/StFP73jG118Ya8t9FISX4U0JN0SS6ogTHNzPiNBQ8mkJOLMZXB8dx5X8PbvMnPuAe4AkRIJg0J1aPQ5G0MHQuY\/6PD32oRkeuUqQKnFd5gYi7cREdiVR\/gNQgOD9QH4t2KkhpEFVgg3G+Y+M7kIwb8ejfv0ZRZ99kyg43WjP\/\/TL1PeFNDve4dv6wMUpctWkh7sRtQpEa5cVE10DDkwbkMPfTVrVmSfHLYFrXPBvYpffqNlI3eVA5mq3OqBf0wqBE4xkMkxNcxZ+8JijB0niuF\/yAsX9q8NnOo9pHgn+IL62XY16PataXc+0fY1BCbXQ6gc1X99cMnL52vdaR5LeaeJgAVClFA+yUX+Q3+jRM6G9zgGp9k83IQ7vWUhjqLUeaMFildrdVzJCgE3XA86i2cAGKq2HDfoXuy0glYB1og5Tu3Jnn8SLZiNEdS0ymXc59LZ595flSsvEBgpKqky+Ny\/85hn1cSZ3JugzYU1CNGK0b0T\/ugnoVXrQgQTWqX7SLGxfV6\/BEtbzTlzEGkFOJigHcNowFHRJS0MU7fOh3JDBQAelxGBy1Y6V3Wygd8oNpSrIc9wJi2DT0PtbZyEZygxRnaHwbfgknRlTLmLD\/jb3QvgnymUnxDuUYM7Aug5sUhJ7nMRgLPjEFCg6TL99gCIyfu7g5O3Ydac1b9oIEpnn8p1dJ5DyldnEp9qm6SB8ecoeif6yjy4\/P3VZ6lniT8isJGiK3+uvN\/WPh6d6ydoQLVp61OvdTFEG+wTP6\/iXAnUJnuNKO8XJHhM4VsBpAhqds+WcJvnCOFvMf\/dzRIi8hMf9m2ZlDHLjMkV8+FBUmgA40vh4FvvvZjm0L35+cPiNaRFz72hve\/2mpuBe0Y9WNPe4L8KyPxBhl9vUg1+eF6XbhvxawWTktkd91\/p6AgD\/gaqnTdF2LV9GO9l7Dtc8SNlyQ7VMjSjkUB53gI4tgtB4xMfUl7k6vi7FrUq5YJb8rAECJB7xZk4MfAbgmsgIbBmsUl26uOT3hAC6fZOnEe5Tln4VT16mcNfYlibB2d1+yUhQ\/9MDP7V+mWKBA+aRQs9vJahmUD5w7JZ\/FYYEp+WSaD9w3hAeM3Vgn\/xQ3hHJGJufMKHtJnHnrx8XWmKjxNuV9lEE\/6WhJs3NuF7LrYS9r7DCkrm1yuiYTGQf9cRCTHOcOPDSGH8J5Ynect9qIrMwmpIZCNNCcDn2MrvTh893M22ngHu12QJAcPVlXa0LSgqd8vHN2KyjYsbO0kPwbcj92hlrH+kGaqH1z2vNTfjnr9wtLIRxPxj52HTZXlqLh5DQEvt+v3aPTiZct5rVspMEnacuamn6FFD5dhX195\/A2ntgkTFKA\/ksaa0YmXAZuyXGv5qskc7Zy9uamOgkFn1lB2O4khWO1qcTXbM3dqIxVsV85xEeOx6DXa46eHZiKYJbrD8DeXnTiQNVIFU+IFixYoP98cgRaPWgdKLZOlmHbgwxv3bSJuk3JVc03i5ALBNaMPtNJjoPq5k96AI3bGwC0mLPahKPXE7pwageV6i4NvA4Jquj8wlSWTu8P\/0w4sKyJvfyDUDQ7X+sGlMBIw3+6+Ag\/aq26RA\/sFszIWnuQeQRpNc4FV3euydnS0K+pVuGD6okpZzX6FFiyAyhwl0qYDdPTC18MB23QBJMxXtAKa21YpyGed8axosP9nTKvmEDwhB3PAKB+FeS2bobubncoDUPxpqCz1QxtUrMYjAUvIw7ZLhQXAHFl8qplzBa1rNfJ6WiA4bnU9f4ZwA+wiM2wQ\/i3DAUBeVv7wX3uEVLHNCfPTJtSICNXhTxu1QoBBkflEWqWDZMJrrMzwaQOU3R7dQ7C0ZlI\/lKueCTrMimS8ssXGB8f14rbtEGAc8Y2EFTrZzBpkv5BzqtZo3vBMeQsh59hr4tn+QoebamrXwaGRIMwtOf\/Hhms5dmy4icM4uKnIdjg3Z0xzziE9\/GiAY9Nl+W3N7dWzZmLhnUxbbS9fMMzBbA5zJa4sso+Qd8Nk5GVErtBv\/18KYxEUJ+Z17g+thvEawO8sNIl7cDYHolmrKAwP9LVjaEEY9GNOnDemxHiv2TrGikNDna+AbN8cfcOAMcugt8taAfNmnF9Dm8F6rmNpgYXvMTNIfgnBYDUJOr8I\/nvJWh7TuCKHV\/2f7iJntm5LXWg7Lii8IUs39ZwapVhf8akV+opBRh0jiEGMfZXGk0vxzq+BtCfBrImu+NYhgwHTjeiUW8Sz9\/m9OXVxAitfPUUJLN+1clE2vHnUMhgcDyH+HWXBW371qklEGYqA8qtfGwMM\/WFkpFXFRiu1WyskDNMb3kLol4vAVsm8Br6eJ45HLHs7WUlhcj1dxaXN60MbhFzFB1l2QXUtJYiTJ0\/1Yuz5mGQ5Am1hv+P5j80M3OnrdUsOPEvhZewfiA5LpKjjj070oe8j4yury+40Q6UPRIEwrexIvIVGVhetbOXOoIx8CqqyySAGm3MGDXQfbU\/7drefClny4K2O2Q1ibmsTXnCKJ0XuY0vcUj0L6bEjFfffCg+xljcd5vyKB9i0ryFON3CKWW9codP1TzvqhIpze\/9DrykJgD2JiBMqaGRwPULdgIIK04NsSwkOPFmnOXK0bFn0LV\/iYIaRLnKKu++nHb59qQc4GzDellqQIlVhW7mmalQQGa2H9qarTHUc1hT3mgfdWMlyPv9MPKZNxIGwbGkrm536S5xP917vy45FeuTQg89erCbJH9rxQHiyItEOE70gI5wOweMOVO5hIh590HQNWJ3Na+zLZYXCsg7zFnf7SVLpXZqAW5syOm5CVGkFkB7whtAAxKrRTHSGCg4VK+79CDfxCWihm6LsToVa3P5Tla\/Iw18NvmKAbeFEzZMgRgNKbELWUl2pfjK\/lqFNtiSD0BfbcY3HJ0stZobgQDS9kZIro0l6065rpEorZbv8Kmy7TOQZdPCfENYi2WGaOmTpL+LTwmrF39FHQDULeGYdwZImr\/rLhDq1lYPyFdpdVTRwqQgFHWkrgUq0HxbFBLSiQ5YMD\/rkDrx8V9PV2r+Bzd\/j3BTYbXQypW3qEi4xo27Ee5Ftmt73PBY5EwHkd1cg==","iv":"d2fecf6e0ce05f1211eea28b7657342c","s":"4bdd31b8d825e38b"}
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