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March 23, 2026
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  4. Boucheron opens first flagship in China
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Luxury 2030, part 2: The rise of purpose-driven brands

December 31, 2019

Brand equity and storytelling is no joke in the China market, and 10 years from now, it will be standard for successful luxury brands. Image credit: Louis Vuitton. Illustration: Haitong Zheng/Jing Daily Brand equity and storytelling is no joke in the China market, and 10 years from now, it will be standard for successful luxury brands. Image credit: Louis Vuitton. Illustration: Haitong Zheng/Jing Daily

 

By Daniel Langer

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  1. The Macallan brings ‘Distil Your World’ series to Paris
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  3. EssilorLuxottica, Dolce & Gabbana extend licensing deal
  4. Boucheron opens first flagship in China
  5. Cunard enlists stylist Micaela Erlanger for exclusive collaboration
  6. Audemars Piguet inaugurates new Meyrin manufacturing facility
  7. McLaren teases launch of Golf line
  8. Lamborghini grows revenue to record high in 2025
  9. Four Seasons I departs on maiden voyage
  10. Loewe presents creative directors’ debut collection at Bergdorf Goodman
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