Multicultural millennials may have a wider range of options to bring their business to, but 95 percent of the demographic claims to be loyal to the brands they have an affinity for, according to Buzz Marketing Group.
{"ct":"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","iv":"0f4a918c093a0444d70dcd7e142e51f6","s":"755145adab4c660e"}
I really resonated with your findings in this article, Brielle. For years I’ve noticed that the majority of luxury marketing appears to appeal to Caucasian audiences. It’s refreshing to read that “72 percent of respondents think highly of a brand that caters directly to their demographic and prefer it.” This is encouraging and I’m hoping that luxury brands will take a vested interest in appealing to multi-ethnicities and groups.
Variety is the spice of life, especially if millenials of various backgrounds can afford these luxury products and services.
Thanks for taking time to research, write and make your thoughts on this subject available.
Best,
Cory Tyler