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March 12, 2026
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  5. Luxury Unfiltered: How German luxury automakers lost the plot
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  7. Value of Indian luxury beauty market to quadruple by 2035: Kearney
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Research

Luxury brands ease into cool “new kid” Snapchat: L2

April 28, 2016

Burberry Snapchat campaign in progress Burberry Snapchat campaign in progress

 

By Sarah Jones

Instagram adoption rates are nearing 100 percent, but Snapchat penetration lags behind, as brands remain unsure if the platform is right for them, according to a new report from L2.

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  1. Oceania Cruises builds new brand identity
  2. Zegna launches fragrance collection
  3. In Paris, Mandarin Oriental enhances Haute Couture Suite by Isabelle Huppert
  4. Hugo Boss champions unconventional career paths
  5. Luxury Unfiltered: How German luxury automakers lost the plot
  6. Vista Global’s XO broadens member benefits
  7. Value of Indian luxury beauty market to quadruple by 2035: Kearney
  8. Porsche plots ’leaner’ future as full-year sales slide
  9. Luxury Unfiltered: Why aesthetic obsession is breaking luxury hospitality
  10. Lamborghini launches exclusive activation in Fortnite
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