Marketing
February 3, 2021
Louis Vuitton men’s SS21 digital campaign. Image credit: Louis Vuitton
By Nora Howe
While platforms such as Instagram and Facebook have been deemed critical channels for brand development, luxury fashion brands should not overlook the effective marketing opportunities presented by networking site LinkedIn.
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","iv":"6e21ee97c7004ff80150fd1571c60274","s":"15d0440f9b91ab6d"}
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