NEW YORK – For luxury to truly embrace mobile, brands need solid proof of the medium’s effectiveness in the field via research, per a senior executive at Waterford Wedgwood Royal Doulton.
{"ct":"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","iv":"059fbc3fa0d60c916867598d3a3d9e54","s":"74b2bd994416b3ce"}