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Marketing

Luxury brands need to focus on the good they can do

November 14, 2017

LVMH is committed to sustainability in every area of the company. Image source: LVMH

 

By Brielle Jaekel

BRUSSELS - In a time of overabundance of both content and production, luxury brands need to fight to bring value and specialness to their brand to stand out.

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  1. IHG dedicates new ‘Fancierge’ experiences to rugby fans
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  3. Kering Generation Award X Jewelry returns
  4. Versace hires Pieter Mulier as chief creative officer
  5. Diane von Furstenberg named Icon in The Time 100
  6. Gucci studies connection in spring/summer 2025 campaign
  7. David Yurman selects finalists for inaugural $50K design grant
  8. Call for nominations: Luxury Women to Watch 2017
  9. Stella McCartney films trashy tale to inspire mindful consumption
  10. Sotheby's saw record number of new online customers in 2017
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