Marketing
January 18, 2018
Luxury brands should think about working with Amazon. Image credit: Amazon
By Sarah Jones
NEW YORK – Consumers have more options than ever before, necessitating that luxury brands defend themselves against encroachment from new competition.
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","iv":"28b7cc60db7fdaaef36f6ba7215a481f","s":"868fd1f95ba7e912"}
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