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Oct. 25, 2021
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Marketing

Luxury brands seek to spoil mom with gifts, experiences

May 8, 2019

Missoni's Mother's Day push. Image credit: Missoni

 

By Sarah Jones

Ahead of Mother’s Day, luxury brands are looking to help consumers celebrate their moms with personalized gifts and pampering experiences.

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  1. Valentino gives Lady Gaga a voice for self-expression in new fragrance campaign
  2. IWC celebrates ambition with Lewis Hamilton
  3. Dolce & Gabbana, Baci Perugina partner to release sweet treat
  4. Audi offers vision of progress in Janelle Monáe campaign
  5. Day’s wrap: Dior, Zegna, Condé Nast and Maserati
  6. Luxury handbags 200pc less likely to end up in landfill: Fashionphile
  7. Lexus sparks creativity through musical, multichannel campaign
  8. Gucci offers consumers stylish avatars in gaming collaboration
  9. WatchBox expands into Switzerland with headquarters
  10. Introducing Luxury Women to Watch 2022
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