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Dec. 22, 2025
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Travel and hospitality

Luxury hotel industry becomes more competitive with Langham rebranding

May 30, 2019

Langham looks to real moments for its new positioning. Image credit: Langham

 

By Brielle Jaekel

Hong Kong-based Langham Hospitality Group is the latest hotel brand to undergo a repositioning, as the chain hopes to modernize its luxury status amid shifts in the high-end travel industry.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
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  5. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
  6. Exclusive Resorts purchases Inspirato for $59M
  7. Dolce & Gabbana debuts Devotion fragrance film
  8. Lamborghini heads to French Alps for women-led driving series
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