Apparel and accessories
March 9, 2021
Prada is one brand that is incorporating more 3D and VR elements into its designs and campaigns. Image credit: Prada
By Sarah Ramirez
Digital processes continue to reshape the fashion industry, as brands turn to 3D technology to help modernize several areas, including design, marketing and sustainability.
{"ct":"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","iv":"664b449c3b540245f0010c149686a897","s":"bc5f6c5925b713a9"}
Share your thoughts. Click here