Luxury Daily
The authority in luxury news.
Dec. 15, 2025
  1. Luxury Women to Watch 2017
  2. Capri Holdings closes Versace divestiture
  3. Moncler returns to the slopes for Grenoble campaign
  4. Ruinart reveals annual Carte Blanche creative collaboration
  5. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  6. US lowers tariff on Swiss imports to 15pc
  7. JW Marriott, Flamingo Estate roll out new wellness experiences
  8. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  9. Dior reinvigorates Miss Dior with latest floral romance
  10. Lancome to secure spokeswoman Julia Roberts for $50M
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Luxury licensing – Luxury Memo special report

May 9, 2019

Safilo's, one of the major eyewear licensing manufacturers, revenue was up by 12 percent in Asia. Image credit: Max Mara

 

By Brielle Jaekel

Luxury brands look to licensing partnerships to expand their businesses and branch out to new sectors and territories. But as consumer demand for authenticity and localism rises, licensing becomes yet another practice affected by the evolution of retail.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Women to Watch 2017
  2. Capri Holdings closes Versace divestiture
  3. Moncler returns to the slopes for Grenoble campaign
  4. Ruinart reveals annual Carte Blanche creative collaboration
  5. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  6. US lowers tariff on Swiss imports to 15pc
  7. JW Marriott, Flamingo Estate roll out new wellness experiences
  8. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  9. Dior reinvigorates Miss Dior with latest floral romance
  10. Lancome to secure spokeswoman Julia Roberts for $50M
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Moncler returns to the slopes for Grenoble campaign
Ruinart reveals annual Carte Blanche creative collaboration
Follow @LuxuryDaily for the latest in luxury news

Viceroy Hotels installs next chief executive
Bugatti assembles owners for seasonal gathering in Molsheim
85pc of recent, pending Gen Z car buyers considering luxury vehicle purchase: report