Media/publishing
July 29, 2022
The young, bold consumer is luxury's golden ticket. Image credit: New York Times Advertising
By Nora Howe
Branded content should be top-of-mind for brands and retailers as young media consumers solidify their place in luxury.
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","iv":"ad57a6a930019b354c8ac7146a6c8c7d","s":"46a592a7fea07f44"}
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