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April 15, 2026
  1. Hermès unveils new leather workshop in Gironde, France
  2. LVMH Q1 2026 sales down 6pc
  3. Named global ambassador, Priyanka Chopra Jonas shares creative perspective with Bentley
  4. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  5. Chandon launches ready-to-serve spritz collection
  6. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  7. Singer Renée Rapp carries Stella McCartney’s Falabella bag forward
  8. Gigi Hadid fronts new leather goods campaign from Miu Miu
  9. The 1916 Company sets up shop on Manhattan Beach
  10. Pratesi expands Palm Beach flagship
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Luxury Memo special reports

Luxury packaging – Luxury Memo special report

April 16, 2019

Tiffany's blue box is one of many iconic luxury packagings. Image credit: Tiffany & Co.

 

By Brielle Jaekel

As with everything a luxury brand does, its packaging is carefully created with a level of quality that reflects its image and product. But even boxing has been affected by digital and consumer behavior changes.

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  1. Hermès unveils new leather workshop in Gironde, France
  2. LVMH Q1 2026 sales down 6pc
  3. Named global ambassador, Priyanka Chopra Jonas shares creative perspective with Bentley
  4. Launching Radar, Triple S.2, Balenciaga releases ode to ritual
  5. Chandon launches ready-to-serve spritz collection
  6. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  7. Singer Renée Rapp carries Stella McCartney’s Falabella bag forward
  8. Gigi Hadid fronts new leather goods campaign from Miu Miu
  9. The 1916 Company sets up shop on Manhattan Beach
  10. Pratesi expands Palm Beach flagship
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