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Dec. 27, 2025
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Sports

Luxury brands tee off with golf’s best at Masters

April 9, 2021

Ian Poulter, a professional golfer competing in the 2021 Masters Tournament, drives the Mercedes-Maybach GLS 600 year-round. Image credit: Mercedes-Benz

 

By Katie Tamola

As the Masters welcomes back a limited number of spectators to Augusta National Golf Club, an exclusive group of luxury brands has another opportunity to engage affluent audiences.

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  1. Kering to acquire jewelry manufacturer Raselli Franco Group
  2. Dior dives into French Riviera with escapist fragrance
  3. Brioni launches anniversary capsule at Bergdorf Goodman
  4. Hermès showcases the surreal for spring campaign
  5. Luxury Unfiltered: Why luxury must evolve from product to purpose to stay relevant
  6. Chanel unleashes ‘From Dream to Reality’
  7. Piaget fetes sixth year of USPA Gold Cup sponsorship with new timepiece
  8. Luxury Women to Watch 2017
  9. Pratesi continues retail push with new Boston boutique
  10. Subscribe now: Full access to 90,000+ articles, reports, videos and images
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