Fragrance and personal care
December 14, 2022
The shuttering of LVMH’s Chinese tea beauty brand Cha Ling's physical doors and official WeChat store is cited as part of its new business strategy. But will China ever want faux ‘Guochao’ brands? Image credit: Cha Ling
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","iv":"10ea7d62d03d4ee7150ecdd9b5a2e987","s":"2645a679af5e9e21"}
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