Maker's Mark is playing off of the 2012 U.S. presidential elections through a satirical politically-themed campaign that promotes its brand image and products via social media, events, television and out-of-home ads.
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","iv":"931c0ba1b351cf02a283817a285b2dca","s":"ab94bcfd9eb43b12"}