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Multichannel

Maintaining the luxury image across all social media platforms

September 27, 2012

 

By Rachel Lamb

With social media becoming an increasingly important tool for high-end marketers, brands need to ensure that this strategy is as seamless as possible across all channels to achieve the maximum luxury experience.

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  1. Christie’s set to create auction record with Indian Mughal and maharajas jewelry sale
  2. Bleu de Chanel dives deep with new campaign
  3. Four Seasons furthers footprint in San Francisco with second hotel
  4. Jean Paul Gaultier goes inside the bottle in immersive fragrance effort
  5. Kering adds Balenciaga CEO to executive committee
  6. Day's wrap: Kenzo, Kering, Four Seasons, Valentino and BMW
  7. Buy Retin A Micro gel Online — Tretinoin 0.1%, 0.05% Cream No Prescription
  8. Bloomingdale's gamifies in-store shopping through Snapchat filters
  9. Bloomberg launches luxury real estate portal with Sotheby's sponsorship
  10. Luxury goods business to see steady growth for third straight year
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