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Multichannel

Maintaining the luxury image across all social media platforms

September 27, 2012

 

By Rachel Lamb

With social media becoming an increasingly important tool for high-end marketers, brands need to ensure that this strategy is as seamless as possible across all channels to achieve the maximum luxury experience.

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  1. Neiman Marcus pushes into secondhand retail as resale category climbs
  2. Register now: Women in Luxury conference New York May 9
  3. Social media users more trusting of peers, influencers than brands
  4. Hublot honors partnerships with Harrods pop-up
  5. Register now: Luxury FirstLook 2019 New York Jan. 16
  6. Louis Vuitton aims younger with streetwear and influencers
  7. Ferragamo, Louis Vuitton, Reebonz, Bulgari, Estée Lauder and Nina Ricci - Live news
  8. Neiman Marcus invests in secondhand luxury with Fashionphile stake
  9. Christie’s links with 1stdibs for buy-it-now offering
  10. How Goldsmiths' Centre is keeping artisanship alive through education, outreach
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