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Apparel and accessories

Mark Cross is adapting to the pandemic with digital services

August 28, 2020

Mark Cross takes inspiration from 1905 trunk in Pre-Fall 2020 Collection. Image credit: Mark Cross Mark Cross takes inspiration from 1905 trunk in Pre-Fall 2020 Collection. Image credit: Mark Cross

 

By Dianna Dilworth

U.S. leather goods house Mark Cross is adapting to the challenges of the global public health crisis by focusing on a “Survival to Thrival 2020 strategy,” while keeping focus on the brand’s core consumer-centric, digital-first roadmap.

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