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July 11, 2025
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Editorials

Marketers should prepare for Plan B

August 15, 2019

Hong Kong's protests have caused a dip in luxury sales. Image credit: Hong Kong Tourism Hong Kong's protests have caused a dip in luxury sales. Image credit: Hong Kong Tourism

 

By Mickey Alam Khan

While it is no time to send out a code red, luxury marketers should be prepared for a slowdown caused by geopolitical turmoil and trade wars in some of the wealthiest markets worldwide.

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  1. 35pc of aspirational consumers reduced or paused luxury spending in past year: BCG, Altagamma
  2. Louis Vuitton explores China for travel campaign
  3. Aston Martin, ELEMIS skincare join forces
  4. Luxury Unfiltered: When was the last time you truly surprised your client?
  5. Schiaparelli exhibition coming to UK’s V&A
  6. Off the Cuff: A Q&A with The Calendar Group's Nathalie Laitmon
  7. Ulta Beauty acquires UK-based Space NK
  8. Immersive technologies reshaping how heritage labels design, sell: The Future Laboratory, Together Group
  9. Four Seasons Yachts names CEO
  10. Givenchy debuts Matthew Williams-approved ambassador
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35pc of aspirational consumers reduced or paused luxury spending in past year: BCG, Altagamma
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Off the Cuff: A Q&A with The Calendar Group’s Nathalie Laitmon