Retail
September 4, 2018
Matches Fashion touts its 5 Carlos Place space with a film. Image credit: Matches Fashion
By Brielle Jaekel
Retailer MatchesFashion is leaning into fashion’s trend towards experiential marketing, blending retail, digital and content together in a new concept.
{"ct":"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","iv":"f57f646c2036c9b106fc59487a9cacdc","s":"8e4408dd2abee911"}
Share your thoughts. Click here