Luxury Daily
The authority in luxury news.
April 19, 2024
  1. Audemars Piguet collaborates with American singer John Mayer
  2. 'Writing royalty': Montblanc celebrates Meisterstück’s centennial
  3. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  4. Jimmy Choo hits the green with golf-inspired capsule
  5. Saks prelaunches seasonal styles from Prada
  6. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  7. Luxury Unfiltered: Brand stories are the secret to creating desirability
  8. Fashion falling behind in fight against forced labor: report
  9. 2019 luxury spend expected to grow highest in UK
  10. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Automotive

Mercedes begins segmented rollout of art-filled fashion piece

March 24, 2017

Mercedes' mbcollective fashion story Mercedes' mbcollective fashion story

 

By Brielle Jaekel

German automaker Mercedes-Benz is continuing its mission to align its brand with fashion, even after ending its New York Fashion Week sponsorship, with a new collective that taps a range of talented names for the sake of art.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Audemars Piguet collaborates with American singer John Mayer
  2. 'Writing royalty': Montblanc celebrates Meisterstück’s centennial
  3. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  4. Jimmy Choo hits the green with golf-inspired capsule
  5. Saks prelaunches seasonal styles from Prada
  6. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  7. Luxury Unfiltered: Brand stories are the secret to creating desirability
  8. Fashion falling behind in fight against forced labor: report
  9. 2019 luxury spend expected to grow highest in UK
  10. Dolce & Gabbana exhibition coming to Milan's Palazzo Reale
VIDEOS
More Videos

MORE IN Automotive
Surrealism stages latest showcase from Mercedes-Maybach
Maserati turns focus toward all-electric fleet at ‘Folgore Day’
Bentley, Boodles present bespoke Continental model
Lexus hosting interactive installations at Milan Design Week
Maserati activates at Rolex Monte-Carlo Masters tournament
Mercedes-Benz Fashion Week hits surf at Marriott’s Solaz resort



RECENT ARTICLES
Mandarin Oriental hosts charity gala in London
Alexander McQueen exec lands CEO role at Harvey Nichols
Nordstrom family circles back on plan to go private

‘Writing royalty’: Montblanc celebrates Meisterstück’s centennial
Jimmy Choo hits the green with golf-inspired capsule
Saks prelaunches seasonal styles from Prada