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Automotive

Mercedes-Benz adds AR activations to Atlanta stadium

October 8, 2019

Mercedes Benz AR Matt Ryan Mercedes-Benz is adding an AR experience to its Atlanta stadium with appearances by athletes including quarterback Matt Ryan. Image courtesy of Mercedes-Benz

 

By Staff reports

German automaker Mercedes-Benz is bringing a new augmented reality experience to Atlanta, GA and as it embraces innovative events in an effort to better reach consumers.

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
  2. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  3. Off the Cuff: A Q&A with Virtuoso's Jennifer Campbell
  4. Patrón takes over as official tequila sponsor of Grammy Awards
  5. Ralph Lauren seats new board member
  6. Fendi launches Lunar New Year pop-up in Shanghai
  7. The hidden cost of retail bankruptcy for luxury consumers and brands
  8. Saks Global files for Chapter 11 bankruptcy protection
  9. Richemont reports strong holiday quarter, sales up 11pc
  10. Marriott’s Luxury Group signs on as partner of US SailGP Team
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