Multichannel
June 3, 2014
Mercedes-Benz gains a new driver
By Nancy Buckley
German automaker Mercedes-Benz is enlisting Nintendo's Mario and friends to help raise awareness for its GLA model.
{"ct":"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","iv":"c14483f0a9edac1c3f5c2c4e2cf5a538","s":"b6fb389019204292"}
Share your thoughts. Click here