Automotive
April 25, 2025
The company is teaming up with an international class of cultural icons and tastemakers. Image credit: Mercedes-Benz
By Zach James
German automaker Mercedes-Benz is crossing into the pop culture lane to promote a worldwide launch.
{"ct":"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","iv":"8dd159d0b868f4738a3e8e793bfe2e48","s":"f3497cb8c934c1b9"}
Share your thoughts. Click here