Multichannel
August 31, 2012
By Tricia Carr
German automaker Mercedes-Benz is enacting a multichannel campaign to lead up to the European A-Class introduction that will focus on the car’s design and its integration of the iPhone.
{"ct":"meH\/OWFePWNpnXZObfy0IunxchOQViGYm1Hghm\/OsFriKu+SQ1j9hLYPQCRgI1yfx\/bD0cc2h2Whi7R5937NJH4tGwgvXSgegLhXxcq6QaVRdz+n0Gbrqxzu4rQE+AKdP69vn81ZY7HyLVaQdZEDh6KBDeXlVZ+83gehom2IF2JuaumctgM3jIzjiOejwhhvQvF563pIrocLMjgDS6j0uFQv+OZ7XAyuwPPwlE3EsEwnhJEJqhf1opgS9Y946smSt62Imr9PMQf1v+LoxQnbD2xcjBCWe\/yrOsHAqKzATX85VSIJuj2LpRyFufKz9odGTTLH8701pYvaAxPgaGrjD1bBsVY0jykfYFmWywjjL1r8XBNUQtnH8bLIZ9bKD5YfcmmBxvDScAyqSSbdUN6\/AFgS\/Ovk6ovq\/tCiNK+GZbWC6Lp8DjQPdpLk9drMNAnM08Xd88fhGMI3mHdBWIt0DfRCOhL\/GQXEt\/FHeag7FsCFv8nJmCEJfqu+iNAxJ2RX873Ej8\/Ao3UzkFRadrJBpR3Xm\/\/jhtrL2lQTMZovFyek83n0pT7speGHgYrNnrVZSV10LKKGeuRuU8PeGYdAzjMKDhmPeyw9X1eHts\/HrIU6HRfoxINjdWVtAhwtwr75q4KHtJSJjiVqEBCTnHOZc3r3NHuSKMomf1vdZfJOn4oVE3HAaW4daTR9dMo2mQHwDiXPsLDH8D+YbMSMhW4rhgu5HXZLB1vuHtxurHUU1MZuShzLuISo\/\/ySc8qp2hRUL1com\/x0g26fVgBwnL5EyofxwcyyRB4EwYqMEYBQDi24mJJh5TBvxJnRn38fkOq5NDlc1syn0r6T8wCCwq+Ux\/q5EAX4cKV2+3\/i3vJBn24pRhGHSXQMneOWXg72jXPNgfuQFlnrfiOiCO9lTpx9eHc9bdk0uihJEzMWgCwDxQI4aAcpDOD2Ko0DyR\/wqK0p3O4W58XZ+XV8ANcfvnVE9621CCPcLuX85qACvZGKzebcYW9MJtB48ccSMrFb4N20DAbth7cMTmlKkXec5iapcb6mJT5X+XVvz3gEByKm\/HRLgHiU6B+jjdyh74Jxo3Xbw+k9Rs8beVEnpyocEUWmnv29j9etr74q5gVM4zcLlItoR1Sc8RLvrsMzT3X3aEpzcSKYtduGvWAZ9lA+acZIuFW13liTtEClstZ3CBJ8pbCr5Z0zByK+hE\/ewFA9J3AvYcrtj7IxbFjUseZTm3HpQbEmwgjMNTUBar6wcEnyDgXD0SXN8wah09x5850QgeHypUdAk6ZYuLM48M0ZCd3geq6KVc4GdGHDBf8YFEs10IkXoaKu\/CfrerqkUvVJVFzJ9ghgtTBT92WuBJzC6MGpbArNWj3t2oixfYAKYJayI6ZKHk\/mJBV16VzTbkQ19jmnFYgIAyPJ8or1ftgw3D2KyiFRA2yVN8oyKMWiasnFGeOCcz11mMSMa+it\/uuHwVQVVdWafOlGAkBsW4lrY0o5jpB0HVZzOBBaiplMtCpf2cR8qWhCJUvlhejwt0tDb7ZBIMCk2It9iWTpSRbWimgWo6MvwuyT33HhCJzVqPM5LtfKBXopgaLpL9ZckQ+8n2uA6u7a2O7j4FD2UA\/+ecLhUqie2LYLS1ln75Ccaa7klFEJq6e8vKb2wBq5\/\/HnylBh8MyeV8SuWWR9EnR2L2z2MOa7ZYlnM79QzsyjKZac9v8CQdEUBTQ3+OvIIQ7lIgbEu55P7kRZwTZn9108QjreOWt6jHtADXAr4J5sI9RZfKYvIvpAr33n6P4RwAdxHQdeF85NzykFFXBTlCi5SVj8iD4tctD8q0HP4RrrnBrKdFtgxYVvFvjSl1WyzLC0FPlkm\/CJHTBaxi25AgfRSYTu0qq6faDjrYwPjWs7QyKPiltr\/BU6G\/wf7FTnN3TTkOkt2N5iqoiAJQag3lruthyvULKvKsFmpSViTQbNl8Obfrh4q0\/stefpjTQroK0Zb7kuxPC\/W66xCr4J\/o1sS0sWPYF0QyKkvgSoemKsHIteNaa\/ongusXRci9fRWroop1IvHFhNm8hWJJ21m6Tsy0lDws4WuDL9uYzeOoXnfBsSptY4NFi+Fg42PMOJelfUUSIVSn6N9JcftmLXDyNfKxTziu0wSDebxFMsprKzeMUO2PI+78SxjC0PTKhp2ibirFDMWWNbWrmPKjo5wNt3j\/elg7zj1UDAWkrehUCMxz++VhT9TSCXinRPhFtHLWrXH3rWEFjBzZnpAcCgwl19+Yj1ocwix\/cnXtalc9uRWJmaoMeDmfZi6tIZ1CoTR6zve9d3aRWILWGrUxD6GWbeVoChr3XAnAnGgxY+4jhKQZv+qe34zCqs1EHkWuHcwwcXE2PLdKmIIEvv9BokvX4kvymrPD7C37OtCl+EdmFGSHBkEMD3mEJmxpYNn+LKO50QJTNREZ+vT\/eNswsBwAY+jFv9HbtKoUR3d3S2I4CNd15W0Ux9K6ym3v5UulpVPgLD8iFt0asB4nusFRh3XMXCSVE2QKk0y4JqGYk8kO7iD7CXlUvbgjXMuFOYZ4\/1qgh9G1xEx\/L8lhGwa+VUAI3HKMI6v9w6cTqCT\/E1mjYvcHVe1u8suc5mgSyYh4P45DWk4MQmrq46gc0fXAP2gaVdd+AM7D0p4z2QKlP0FZtHlsJj6CQdP85QI8LvrjNhnj34OzW0yU+5MgVwY8to1kmQ1mSMTFeKxosFJ2dWeaTpABc9CQk0ziglAXbkO2qVfCqfnzc91+Q6uI6Yv6wyY8fjkHP0spCQVIY5oIJXqhxJhGkK07379myvEpPMaNE1EjAOcTB1kpGmvTO3vXY\/yUOJh+mTrwAaczOgvh2AH0nV5yqwOgN4hWFyccv5Z+7YKRXDsjg9GoRSzbp2z8H6sYPsrXZ\/SuDzqXJN5qJN3+THhn+ivhwZgcgryWVVvnud9pOy6FyfjXAnjPLffV83EmesVLWbzc2rutE\/gxrLMuyhS63rQWjFwopjm8g33X8GLDA2qN8P3KDimgnINaqlFIpNGzzcrHp+DJeaye4EYu4hz7iGAu7kA\/s81zW5SHjdB7eZTdYCtovKbiXcObZLvY8\/9\/DwctVY2ry\/lZyZVQs04Ku8sB+EqP\/5rlEZJpOZkB+bogFPYfmvXQl2PqkKq6tCVFmG\/nXElYOWocxalKWk8eS7HnC1mmItGk6cUxWBVD4CFaLv42DU1jg+5NX2uPceDL4y2tZCRZYYW8tI0otkDR3ErcS0vzMnEHt5NJdoEQnshOm2XWaQA9L79rF\/4I9G3b0uP3jL3rsysxVAz7Z5MT0EoX+Liw8kqsiBxJvO98rkJGfsw75UzMNd8++P0\/um2aSklxEqSvLVRQR\/023ddzNGspVBVla1hWiWWF2\/WXplTHqDveAGGs8P2wjZZe6gkksgd3MO8l7iRpD+dOFSej4e2FJGz7L2K\/+yvY\/HfW6aQRm3zKVcQrcCg8RUcEeC3JL4tlWEG25ZRgIrmETW4THK9i5EnHTFTuILtcufo+jq8fAypzzhdL4j9HMa6e\/RsBdTDrNLiNppTqqGsrJNrVqSaoZZ5lfulniStmohYG+3vXtr7R+yFB3giRiaRsyFGg26rqtZ5kDJy4cQ2sxX\/wjVykKrPBkXQ8W7G3initJ4jJyM8oV0XfPtpsB6EBf5CkO8UViUk+IFkV6OG8T1ZmQpVrC1hr1xffJKZxJjOeyI+kDrjcMPE\/Pu+peZMtWtiHFa1Fpb64FrIOv67S8NUZDhV8UEzi9xr9po6BKcGJQ2fp8+pFIfgpNmkyoH+gLEt7O7TXDCebVxkPK8QnsXj9q+erk1BnShoVdPDJnaHoNPqU2+LPW59jds3aUOze+HF4RI4LcVjZEpep7lE+to6IcbYXjLT1FSEhWcCnLfolNBwij9j34mFI93PzJ3sXXQqWUwRanTvUqAdMlMwNJM4h0aSAclycqQHYjA1xb0uIBP4dyYvL5H095qA5LSeS9P+HeD8+LMMxny59w3\/Mx5\/nBdvA8rBfnUsrbwkh98bmwenQqZ2cA0fegb7awcVAjyHax0NPfRGNL2ylC77E8hoDKMi9WnmkJBVvSqIJ2PPORnEw1H+r2fwnO15rEMcSJ82JWhmWcI8OOdUWpcn1NW3T5oLrXifcovx9607tn9Ej4iTEhkHNAB5GWvuV2a3MS8LltdfGlrLWphQbre6Gaf7Afsu\/uBG\/itZB9I8z0MhirFbcU27DcZqKaTMWolkbGx06+wZ7Qm50OyIQmbO5KNyKu4c6P+vjyqAnUAZT9Fd4zn6W68ZxbVxp+ZkjstY0Hyj\/Nw4B4cUcTjG6d3AvlZNb0jr4I\/QF6fKU0GsulnVYzoAcR8OTFQctNL2ndByiUoCkB7D2V3r0G9UxXLSoqMuvjNJE7TefWBfOuRzCGGfMCUtdetfS68WTBCoXGt\/X9gkYhemUMNfYXtNo+0J+MbtSIJO7eTaF+MqP1VqMBv9nQuTcUF48g5RCfxvZ+9SJXN3obE\/9EwrW76CKUdzOw4e4lSUF0pe\/qsWgEF0bnD9yoHM7F66zLhMEdNwjNs2u1WZid+8+v+tFZB\/g1VeJ+BDMJyOrMNx64I6cO2Vi6Di+Sv9DkrENVdqyGrPPt6Dc8AthirmQVsXodpXtjuaUgOaCg5Ik7RlG1Iew2OYruZzKhkug8pvQqtz33vx41JvwsDCssPeScyQ6d4Q4GwL98yDJIaB0F7PaXwa8KB99c3BsbmUQPaK4oxyJjKCz\/KQYISK48OOiHpknyI7LzTjE6Xwl\/D+6Vc7WLRoZFvDDblk+QDXosCftPncQNTGRncG\/SUjwlfE7G9l7OmsjJUHJ34EvU9KFCNTrD11VzcygB1B\/CEqGkInzRU1vg9+zPzhCb7gs7lbinuTQTyWjRP2g7km1jlZM5oZ5S3XWA44X1ekJHLbqCunEM3HBvAr+9tqbxtGeEGmVzDb31576UlFmXBXmnWTNK+Ty37Jn+KskdYzPuXm1fLhD4kFhTjxBAsW0x0tNvroEGBUrAeUQEV\/5T6MHw04N2vpD2\/RPiSVcG1qktYCQSxbiAfqtbtjr\/jtrOftP3P8N+FS9QH+WBkRbpl9Oyw3euhZUfV16VURrNBE8dCSymjTZtyimTUUZL02DglnM1bxDBC5sGW7gMrnJCdYnexKiQXVmsAgs+irHr+txFsCHFL1mFdPpIi1J+39whWuUPiDFWBUvykstXTiY8AM7zXSutIivEhtRVm8yUrzKI+V+r4GmX9YJRy6z5hQZQRSOS6p6E3Qt1oPJj41p8PShcrxMIrB80YU6Wq8zU95SvwoZoYU2SIY\/4lbGqoHHAS8mU4yAnUMNMjhzMF6yiANaKt9MIjYA0utvOHRgyhAxwqz7u4OadcM6cJeqyBznN3SHcDlTVWWjRTuoKZ+R8JU2b0FekguL+CClwIOQK39YuJFeCiFoUOls5irXTQSmU2Po5FqTZKI5muZEOb2LavMhYqxoY+JBxEOMiBJH35rMrQLE6EdjwKPsryj4hzPF2AwmMJpEdW7vP+vpRpLEOTzH9T0CxxOaj97BKSjhijflYQJOy99E\/A7ilwMiauDB5sHsvd+YrU\/FQDGCTILYNbPsrN24LLudYWqX9D1BbOHAnjbBTuUmC4rraGHNtnZ2d5F23VUxp5EraxRTmmSFQYTNTAQg3d7AvnmKF1Vsz5fYrIbNlvg9UNHgVUAdngmN\/os4L\/eLoDd6QRGZcXDvQQ7ztt5ztVeYv\/Pdn8iJjzddaUPABaQQv4y0VE5CDEgVu7+tlDjocVpbW9TdYRkXefUriRbIzYpmOSZD+ZWA8lAPa4BfA+ldxpErSLX6VpmqPxdw82ZsBtnk43jKSpMxvwNO049ItHv623M\/xgsh2yLp7f5pl9Zhq35l2CzVxeBnbL6LIpf4OT9V9M6xubz4j1fql+fG0NcpQUWKSLJ6t6EKS8i4Zpo+5url0fx2hSUmAjTsiVsJV6xMpZa+eUnrljXsXE6wyhz0kQo2HI\/PlQ3fZQPuTcKTz2CbY5k\/vUd9kjcQKTcOJzwXoV2LNiP311AyAdsUaHNhTC+Ob5HoTrVmM7P50cD8dk+wYtXS5iTq8c81fnw\/wFf4I1jtWgzN2egAL8B2ha7\/iRsur6yaigfb+1eLxqfUJ4Ptfo0a25r5IHHx8tdlmJJ1nRBfiyVFTrW6f+21BQ7rCkPo3b5PWugdVk444xAU1ooehtZJNDOhBI+RUvG1tg554nfj52JRKjz9lvaIRk7oaFGa\/n5lBz6nh3fqVBkAfTiTx+Jj3fZ9lCyZ74RWhF+bx7\/WGahKCZZ4O3TYhfeSwXQbreR3fIIDqEj3z4vkATuEfBNLCr16ywBs7aV0hY\/JP9jol8cwf8m3f5zLyCY5+L8T3POC9LLhb4jyVNq\/pNmSWXSU9Jb5qgvHx57uXNh5xSdrq3nXvh+UC6JwsGAdDkMpQWGylDdlgBaZ\/ZRJbIFSioIGztj6UxLVq75PgcNbEw6j1eRrmsMxpvG5wG9G+HjV+VVFX9d1enmd+TUncb+sH9qTUNvO0Y4JdG3QZjiJTDbGBbtohfHnc3NTCgO4DQIITxgIq\/HIWUcybeExwr2XEHtPdQx1MqWup8Nf8d2CnlEYygYfrmtOBq9kWwr9Mko7CcK5J3Za0VkgJTZn2UnfJOELSPaEBAxFvq7JVjhSBQ16BmbKN9qbHJ\/jcinPQ+Kga0gb1F5IITQP55nxLpUSYXWl\/ut87z2djD+LrXQObSMGdMz3+iXU9OuJ+8lArpxyUvZO\/7mwCt\/zeVbLr4+eMZ19RXy3bbNHGTE6GiZ5VTfJcxzj4Gb6RLUWP9LnFM6yAbzf\/xyrb5VLe2TAXUt+F\/NeHkxtt4rm+GdWvkIUy\/Y2BQrsoBnm5KoyECxYB9Y+Y\/sF91kUV3bv9aI8mnG\/FfWeVdKfVGd9nKd19pMUpKM2oJz39oRZYZ3QRlwery8bccthYQ5YanRiGlG455in2fT2VIVq9GBjaQUYHObNhgxvIJwUnqVN3+QiZMJ5EpuA3dnMffd8bgytXwo3fegA86pCC0t5VLRTWvi5LFViAqOI+zQ5\/djri2xXehcmUQyEhISlG+sbFGTilY0rLadlG1dBINRhYdWOTZqmoMW9oIxag53yp77YIwij8crx823ChQp0WNPvghzs3xbn+3m7rNYiqDhkL7jh6SmgRIgE9Bm08yaew4j4Sv54ZTH5R3Bn0tN8d6kRPsIPZDME31OCkce55vmZmEhJhbh56Lzf77NX75LUgj\/pLP7mIY4MGH6SGXrmlUs5LfHTj448aFV5fx3mAyLc0SbMCv0sBG2lABvKDul+7K4Nox4Uxql1aGNpEk1kuqUenT4rBwyNHoo2+4Gz7LJtCzCfbwhPbXiDz0xa+W8IRURnQDy86NTTR4m7gcE86jMailX83eKuntcolQwA7\/0iLVKx+Zc\/86BakJzUlq4ddcpneNECg02uf8SzpisV5ENEZlzAJ12zhDnQuIRP2t5Iv6dZqHm0xcZlCRW9LGZf\/5o77K360orSgOhGy\/NR10GOYqVXEIcX+2wEy4dOslGkFt4L59FBw7hxCxS+Hvg9wJhSqhzzjxUPlU05AuVm04K2mXMh5J1IoDi\/7T6Y5DufjfW+5+ucqK7mdx8y5PryW6hx6dvAqSa+yNPu9jJ4Ro3ge6RBbpJiujaLaUyz2fHc24bFvkf3EW+Y+kV+1UFtCxihGBPqRFHTZsptqJDFySJjzXskjTffXe9cU9oZrHPNZU3MUJcrj66kGVmzMcUzgBatywqku831ZTvisNcwO0W13k1z5YAWx4TGWDasUWBGztfng8ZbI5t\/sisuqyLlbinaCsTNIxqZpKzJKRw5JEx9S\/hEtaLrVfALUk58hyWkotCXm1SQRoxCVb24NlwRJ8zn5Nq8+pt\/Mu0S5trFxgKr82HYRxwjJzUwAmzIdcX7waScWWb7Aw\/1HFHaUm\/X\/pT\/oqtIIb5OM4aJt9EVATTIC6HP+FE0ozUlXerrcH3FC8JGQz4A==","iv":"0f4874af6e37ed237a6259ebd4bbe9a6","s":"5d500f5621bfb2d2"}
Share your thoughts. Click here