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Michael Kors, Nordstrom cash in on iPhone 5 via digital efforts

October 29, 2012

 

By Tricia Carr

Luxury marketers such as Michael Kors, Nordstrom and Tumi are taking the release of the iPhone 5 as an opportunity to scout out aspirational consumers as well as trigger instantaneous small-ticket purchases from existing customers.

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  1. Hermès, Goyard lead consigner sales in 2025: Rebag
  2. Kering loops France’s Ardian into Fifth Avenue investment
  3. Sephora introduces new concept for SEPHORiA 2026
  4. Diptyque plays with the surreal in holiday tale
  5. Viceroy Hotels installs next chief executive
  6. Prada taps ‘Re-Nylon’ profits to resource environmental education
  7. Dolce & Gabbana sets up holiday market in NYC
  8. Chase opens new Sapphire Lounge in Las Vegas
  9. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  10. Qatar Airways creates sonic symphony with composer Hans Zimmer
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