Today in luxury marketing:
Milly's new logo reflects brand's modern identity
Beginning with the pre-fall collection that hits stores at the end of June, Milly has designed a new logo that will appear on hangtags, hangers, shopping bags, store awnings and shop-in-shops reflecting the line’s more modern and contemporary point of view, WWD reports.
{"ct":"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","iv":"69432bae1fc504640a471608d78ec100","s":"719c335379e9e191"}