Today in luxury marketing:
Milly's new logo reflects brand's modern identity
Beginning with the pre-fall collection that hits stores at the end of June, Milly has designed a new logo that will appear on hangtags, hangers, shopping bags, store awnings and shop-in-shops reflecting the line’s more modern and contemporary point of view, WWD reports.
{"ct":"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","iv":"5f1e5b778bd1b74f99092b155cc37328","s":"2f85cb46c5a09f7a"}