Prada’s sister line, Miu Miu, released a video and animated Web book last week featuring young actress Hailee Steinfeld in a move to relate to its target consumers.
The younger-geared brand tapped fashion photographer Bruce Weber to develop the Fall 2011 collection video. Miu Miu also created an animated Web book that highlights still images from the video set to the same soundtrack.
{"ct":"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","iv":"61795889daeb99ab93e9babdba2dd9cf","s":"c3d9e4caad7ff9d2"}