Internet
March 29, 2013
By Tricia Carr
Montblanc, maker of writing instruments and watches, is pushing the ubiquity of its Meisterstück pen line through a digital consumer storytelling campaign.
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","iv":"e8b9c082627d7653a72bdf91fb62e07d","s":"023bdcc6aa60581f"}
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