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Sep. 24, 2021
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Travel and hospitality

Focus on hospitality element vs. simply sanitation measures for travel to rebound

August 17, 2020

Four consumer personas have different approaches to travel. Image courtesy of Ketchum Four consumer personas have different approaches to travel. Image courtesy of Ketchum

 

By Dianna Dilworth

Most U.S. consumers expect to travel more next year and the majority said that they would pay more for privacy and distancing, a hopeful signal that the channel will return after 2020 has decimated the hospitality industry.

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  1. Audi offers vision of progress in Janelle Monáe campaign
  2. Dior reinvigorates Miss Dior with latest floral romance
  3. Day’s wrap: LVMH, Bentley, Tapestry, Vestiaire Collective and Sotheby's
  4. Pandemic showed us where we could improve: Hugo Boss COO
  5. Louis XIII gets a taste of gamification with immersive experience
  6. Burberry takes its monogram to the great outdoors
  7. Social commerce thrives with AR, personalization
  8. Heightened interest in skincare will last: Bazaarvoice
  9. With Kris Wu and other idols tainted, what is luxury’s next China strategy?
  10. Kering says farewell to fur
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