Retail
April 10, 2019
Jeff Hasen's new book, "The Art of Digital Persuasion," focuses on how innovative brands use new technologies to influence people
{"ct":"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","iv":"14900bfa81d8cbe90e39d685459c6a74","s":"e93f377317629635"}
Share your thoughts. Click here