British jeweler De Beers is beginning a journey alongside brides-to-be with nuptial-themed content, placing its engagement rings at the campaign's center.
NEW YORK – Superyachts provide a peerless luxury for the ultra-wealthy, but selling the segment on the industry is still a challenge, according to an executive at Wealth-X.
Staples, Fandango, 1800Flowers and CNN are among the first brands to reach out directly to Facebook Messenger’s large audience as part of a chatbot push announced April 12 at an annual meeting Facebook holds for its developers.
Luxury Daily's live news from April 13 - LVMH supports tech startups through Parisian event placement; Versace welcomes home interiors collection to further brand DNA; Ralph Lauren captures first love in a bottle; Ritz-Carlton opens first property in Hungary.
Today in luxury marketing - Burberry’s CEO fights to gain luxury customers; Alibaba joins anti-counterfeit group as first ecommerce member; Italy's fashion industry signs deal to build ties with Iran; BMW UK speeds up test drive recruitments with Facebook tool.
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