| | Retail Luxury brands lower prices as China tries to stimulate economy  |  With cuts in China’s value-added tax now in effect, luxury brands are reportedly responding by lowering their prices as the government hopes to reinvigorate the world’s second-largest economy. Entire
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| Travel and hospitality NetJets turns to technology, customer feedback for heightened personalization |  With affluents increasingly drawn to personalized services and unique moments, private aviator NetJets relies on constant customer feedback from its owners to improve everything from aircrafts to the overall onboard experience. Entire
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| Strategy Register now: Women in Luxury conference New York May 9 FREE |  Register now for Luxury Daily's 3rd annual Women in Luxury conference Thursday, May 9 in New York. Meet with speakers from Chanel, Ritz-Carlton, Apple, Coty, Forrester, Facebook/Instagram, UBS, Quintessentially, Robb Report’s Muse, 11 Honoré, Unity Marketing, Ipsos Affluent Intelligence, Crown & Caliber, YouGov, Kathryn Sargent, Roar Africa, Nouvel Heritage, MM Luxe Consulting, The Private Suite, Luxury Brand Partners, ReVive Skincare, One Ocean Beauty, MiaDonna and Coresight Research. Limited seating. Entire
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 | Marketing Top 10 mobile efforts of Q1 |  Content continues to be a predominant theme in mobile marketing, as brands develop music, podcasts and editorial guides designed to engage consumers on the smallest devices. Entire
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| Fragrance and personal care Chloé spotlights adventurous women in IGTV series FREE |  French fashion label Chloé is exploring ambition and curiosity in the latest effort around its Nomade fragrance. Entire
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| Luxury Memo special reports Home furnishings – Luxury Memo special report |  As with many other luxury sectors, home furnishings is facing disruption thanks to consumers’ increasingly digital purchase paths. But more than other categories, décor brands face the challenge of marketing and retailing big-ticket and often large goods sight-unseen. Entire
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| Research Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders FREE |  This third annual State of Luxury: The Insider View report by Luxury Daily and Unity Marketing surveys 600-plus luxury insiders on their reasons for optimism and caution in 2019. Buy the 44-page exclusive research to arm yourself with invaluable intelligence, or get it free with an annual subscription to Luxury Daily. Entire
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| Strategy Subscribe now: Full access to 80,000+ articles, reports, videos and images FREE |  Stay abreast of the latest news, analysis, research and developments in the fast-evolving luxury business worldwide. Access more than 80,000 articles, reports, videos and images from Luxury Daily, the world's leading luxury business publication. Check out the monthly and annual subscription plans and gain full access to must-have luxury intelligence. Entire
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| News briefs Galeries Lafayette, Prada, Polimoda, Small Luxury Hotels, Shiseido and Kering – Live news |  Luxury Daily's live news from April 2 - Galeries Lafayette hosts La Redoute in stores; Prada looks to automate retail solutions; Polimoda focuses on modern expertise with new masters; Small Luxury Hotels of the World shines light on unique pool designs; Shiseido reignites mission for innovation with new research lab; Kering sells off Volcom to ABG. Entire
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 | News briefs BMW, Tom Ford, Singapore luxury homes and Nordstrom – News briefs |  Today in luxury - Microsoft teams up with BMW for the IoT-focused Open Manufacturing Platform; Steve McQueen's son sues Tom Ford over $2,400 cardigan trademark infringement; Singapore luxury home prices drop most in a decade on curbs; Nordstrom in NY: the learnings and what lies ahead. Entire
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